Instagram has replaced its 10-year-old wordmark with a cleaner, more digital-looking version, a change that has sparked criticism for being less distinctive and harder to read. The company says the update was simply due to the logo's age, prompting jokes from other brands about redesigning their own long-standing logos for the same reason. While some users welcome the refresh, many see it as a cosmetic change that does little to address broader perceptions of the platform.